Café Concert Series with Symphony 92.4FM at Ya Kun Kaya Toast
MediaCorp's Symphony 92.4FM, Singapore's only classical music radio station, begins a new initiative with local coffee joint – Ya Kun Kaya Toast, to present a series of brand new audience-engagement concerts to be held at the Orchard Central branch.
Happening on the first and third Saturday of September and October at 3pm, the duration of each performance will be 15 to 20 minutes. This concert series will feature prominent local classical musicians which include famed violinists and pianists. A very special performance by Symphony’s Young Talents Project winners will join in and be a part of the initiative.
"Ya Kun is proud to be the host of Symphony 92.4FM Café Concert Series as it relishes in the opportunity to cultivate in the local art scene with Symphony. We look forward to an enriching concert series ahead!" said Mr Jesher Loi, Director for Branding and Market Development, Ya Kun Kaya Toast.
This café concert series is a bid by Symphony 92.4FM to provide a platform for classical musicians to perform in a casual setting in Singapore for the masses, and to increase awareness for the local classical music scene through social media. The mini concerts will be recorded and posted online.
"As Singapore moves to celebrate its 50th birthday in 2015, we want to use the platform of a strong local brand and social media platforms to showcase to the world the classical music talents that are available in Singapore. To the shoppers on Orchard Road, it is also a way to appreciate good music over a cup of aromatic coffee or soothing tea, and support our very own talents," said Ms Wang Ya-Hui, Vice-President of Symphony 92.4FM, MediaCorp Pte Ltd.
Award-winning violinists, Loh Junhong, graduated with a Masters of Music from the famed Juilliard School of Music in New York and Gabriel Ng, who is currently studying at the Guildhall School of Music and Drama in London will be performing at the debut concert on 6 September 2014.
For more information on Symphony 92.4FM’s Café Concerts @ Ya Kun 2014 and performances schedule, please visit xinmsn.com/symphony924.
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